SERVICES

Experience shines

PR & SOCIAL MEDIA ADVERTISING

Sometimes seeing the big picture and knowing where to invest advertising money is difficult when you're knee-deep in daily operations. From identifying ideal media and social media partners, to writing engaging press releases, and developing advertising content, we'll create an energetic PR and Advertising strategy and help you execute it. We'll teach you the difference between paid and organic social media marketing, and create a content calendar with you.

"The value of an idea lies in the using of it."

- Thomas A. Edison

CREATIVE DIRECTION

We can light your creative path with effective marketing strategies that utilize modern technology, a robust social media portfolio and custom content that is engaging and SEO optimized to increase consumer loyalty, interaction, and brand recognition.

INFLUENCER MANAGEMENT

Our social media management team has vast experience working with hundreds of online influencers and content creators. The key is not to focus on quantity of followers, but quality of engagement. Let us create a thoughtful but impactful strategy that develops long-term relationships with key influencers focused on your target audience.

CUSTOM CONTENT

Knight Light works with respected writers to provide quality, custom content incuding social media posts, blog posts, email newsletters and content for print materials in both English and Spanish. You provide the topics and we'll do the research and the writing. Engage with your target audience through unique, inspiring and useful content that is authentic and an extension of your brand voice.

All topics welcome. Bilingual services available.

BRAND CREATION & DIGITAL MARKETING

We'll help you develop your brand from concept to reality. Starting with your name, logo and brand identity through development of your brand voice.

Have a brand but no digital marketing strategy? Keeping in mind that your social portfolio is a major part of your digital brand footprint, our team will craft a custom social media and digital communications strategy for you, set up your social portfolio, and even create brand guidelines to help your team transition to the social sphere seamlessly.

We not only provide the custom content, we also help you evaluate the tools that will provide the best ROI for your long-term business and messaging needs.

Setting up Social Media portfolios with cohesive branding is one of our favorite projects.